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Paying for search engine listings

Almost all search engines offer premium services for people who are willing to pay for it these days. Many offer all sorts of options such as pay per click advertising boxes and premium listings spots. But in this article I will just look at how to get into the search engine itself.

Pay for submission

The problem with search engines is that your site can take ages to get indexed in. Getting your site listed in most search engines in under a month is pretty good going if you are using the free submission option.

And so pay for submission developed. You pay so much and within days an editor will review your site and add it to the search engine's index. This also allows you to get a good ranking as the editor will personally review the site. However if your site isn't that good you may end up spending all the money and not being included.

Pay for inclusion

Just because you have paid for an editor to review your site, does not guaranteed you will be added to the search engines index. Enter pay for inclusion. For a free you will be guaranteed to be added to the index.

The problem with this is that you won't be getting someone to do a detailed review of your site so you are unlikely to get a really good listing on the search engine.

Conclusion

If you need speedy inclusion into search engines then either option is good. Pay for submission means it's likely you will get a good listing if your site is good. If you site isn't that good you are best going with pay for inclusion.

Written by: Chris Worfolk - http://www.worfolk.biz
Posted: 2/15/2003